Is it possible to stop sexual harassment?

first_imgMore from The Daily Gazette:EDITORIAL: Thruway tax unfair to working motoristsEDITORIAL: Find a way to get family members into nursing homesEDITORIAL: Urgent: Today is the last day to complete the censusFoss: Should main downtown branch of the Schenectady County Public Library reopen?EDITORIAL: Beware of voter intimidation I grew up at a time when it was assumed that men were sexually aggressive and it was up to the woman to apply the brakes.My father was very protective of me; he once chased two teenage boys halfway across Denver because they whistled at me when he picked me up at the public swimming pool.I learned early not to make eye contact with strangers of the opposite sex, to dress modestly and to be reserved.It was no accident that after being chosen by my class to be prom princess, no boy asked me to the dance and I ended up going with a classmate whom the nuns assigned to take me.I’ve always worked in male-dominated environments — on Capitol Hill in the early 1970s, in the White House in the mid-1980s, in the corporate world since the late 1990s and in the media for the past 30 years.Several of the high-profile men who’ve been accused of harassment are men I’ve worked for, alongside of or been interviewed by, some on multiple occasions.When their names became public, I wasn’t surprised. Most women aren’t in that position. They’re vulnerable, or they believe they are.We may never be able entirely to stop powerful men from attempting to use their power to take what they want.Power and sex are a toxic combination.But we can support the women whose tremendous courage allowed them to come forward with these sordid tales.And those women who have some measure of power ourselves need to stand with them, even if we’ve avoided the worst ordeals ourselves.We can also help by letting women know that they, too, have power — the power to set up barriers to protect themselves.Walk away when you feel uncomfortable. Say no to the first hint of improper behavior.Say it loud and clear and let the man know that what he is doing not only is unacceptable but may cost him his job.Don’t get into a car at night if you don’t know the man well.And never ever go to a man’s hotel room. These rules won’t protect you in every situation, but they will send a powerful signal.And remember that no job, no promotion is worth losing your dignity or risking your safety.Linda Chavez is a nationally syndicated columnist and author of “An Unlikely Conservative: The Transformation of an Ex-Liberal.”center_img Categories: Editorial, OpinionWith each new revelation of sexual misconduct by a powerful man, I ask myself, “When will this end?”How is it that so many men have behaved piggishly — illegally — and the women they abused remained silent for fear that the humiliation they endured would only be worse if they came forward?How is it that powerful organizations, including those media companies we trust to uncover stories of such wrongdoing, turned a blind eye?And that question is the one that stops me dead in my tracks. Am I part of the problem, too?For years, I’ve said that I’ve never faced sexual harassment.But it may be no accident that I’ve been spared such an ordeal. In each instance, my antennae were up when I was around them.These were not guys I’d allow myself to be alone with, certainly not in a social setting and especially not in their hotel room.But of course, many of the women who’ve been attacked were confronted in the office. Matt Lauer is accused of summoning young women to his office and locking the door — in broad daylight, with staff nearby!The same was true of Roger Ailes. Their victims could not have avoided the situations that put them at risk.I’ve been lucky, but maybe not so lucky as I’d like to think.My husband reminded me of two situations I had told him about years ago when powerful media figures made advances with the implicit promise of advancing my career.I’d brushed them off, never thinking of the behavior as harassment, but in both instances, I was never invited back on their shows.I was insulted at the very idea that I would need help from such cads — but in both instances, I was already a well-established figure who could afford to walk away.last_img read more

KFC, Pokemon, boozing: Aussies fined for breaking virus rules

first_imgAbout 1,500 cases have been recorded since the lockdown began as the city experiences soaring community transmission, with clusters emerging in public housing estates, nursing homes and a school.Despite the rest of Australia sealing off borders with Victoria, a cluster of 34 cases has broken out in Sydney, in neighboring New South Wales state, linked to a popular pub.NSW health officials on Wednesday said the most likely source of that growing outbreak was a man visiting from Melbourne.”We’ve made these links with extensive interviews over multiple public health units,” emergency health manager Jennie Musto told reporters.Police were called in to enforce social distancing Monday after popular US snack chain Krispy Kreme offered free doughnuts to people who had birthdays during isolation, attracting large crowds to its stores across Sydney.Acting NSW assistant police commissioner Tony Cooke slammed the promotion as “nonsensical”.Australia has recorded just over 10,000 coronavirus cases and 111 fatalities. Most states and regions have returned to normal in recent weeks, having reported few or no new daily infections. Pokemon GO enthusiasts and KFC guests are among hundreds fined since Melbourne entered a second COVID-19 lockdown, police said Wednesday.Roughly five million people in and around Australia’s second-largest city have been under stay-at-home orders since last week after a surge in coronavirus infections.In a crackdown on rule-breakers, police in Victoria state have handed out more than 500 fines in six days, totaling Aus$902,000 ($631,000). Among them were two men caught playing Pokemon GO in their parked car, a group who claimed to be “charging their phones” at a friend’s home, and a man who sat down with his meal at a KFC outlet and refused to leave.That came just days after a group was fined Aus$26,000 when their house party was exposed by an unusually large order of KFC.”A particular concern for us is the ongoing parties and gatherings,” acting assistant police commissioner Rick Nugent said.Melbourne residents are only allowed to leave their homes for work, study, medical care or exercise, or to buy essentials.center_img Topics :last_img read more

German SMEs shifting towards collective pension schemes – study

first_imgSector-wide pension plans, or those based on collective agreements, are slowly breaking insurers’ stronghold in pensions among Germany’s medium-sized enterprises.In 2014, the number of companies in this segment having entered cooperation agreements with such collective schemes to provide occupational pensions increased from 21% in 2013 to 23%.However, the trend becomes more obvious when considering that the number in 2012 was 7%, according to a survey conducted by Generali and the research institute of German news daily Frankfurter Allgemeine Zeitung.The survey was conducted in November last year among 200 companies with 50-500 employees – after the government published the first draft of its proposal on introducing sector-wide pension plans. The share of those with cooperation agreements with insurers has dropped from 78% in 2013-12 to 70%.In their report on the survey, the authors state that only one of the 200 companies in the sample ran its pension plans on its own – “all others are using external services”.Another major trend identified in the survey is the rise of jointly financed pension plans, where both employers and employees pay contributions.In 2013, this model became the most commonly used among medium-sized companies, overtaking pure employee-financed deferred-compensation models, or Entgeltumwandlung, for the first time.At present, 67% of companies in this segment – up from 59% – are offering jointly financed pension plans.Occupational retirement provisions into which only the employer pays contributions have lost further ground and can only be found among 18% of German companies, down from 24% and 32% over the two years previous.The authors argue that the “heightened interest” in occupational pensions among employees of medium-sized companies is “obviously a consequence of employers taking more money into their hands” for such projects.One of the “weak spots” in occupational pensions in this segment of the German economy is “communication”, the researchers found.The survey found that relatively few employers comprehensively inform their employees about their pension plans and possible options.last_img read more

STABLE NOTES BY ED GOLDEN – THURSDAY MAY 7, 2015

first_imgDoug O’Neill2468225%$271,210 Mario Gutierrez1322315%$108,920 John Shirreffs2200100%$67,200 CALIFORNIA ‘BIG THREE’ DOING GREAT FOR PREAKNESSOnly one horse on the planet can win the Triple Crown this year, and that horse is American Pharoah.That said, the first three finishers in the Kentucky Derby, Pharoah, Firing Line and Dortmund, all based at Santa Anita, are scheduled to meet in the second jewel of the Triple Crown, the Preakness Stakes, at Pimlico on May 16.“You go in there with two really good horses and you’re hoping they run their races, and they did,” said Bob Baffert, trainer of Pharoah and Dortmund, recounting the experience last Saturday before a record Churchill Downs crowd of more than 170,000.“Dortmund really looked good in the paddock, but Pharoah got a little worked up on the walk. I was a little concerned because he spent a lot of energy going through all those people getting to the saddling area, and they were running alongside, and he doesn’t like that.“It really stirred him up pretty good, and he dragged his galloper and his groom all the way to the paddock. He was getting a little hot but then he cooled down and settled down, and after that he was real professional, like he usually is.“Everybody wanted to get a picture of him on the walk over. Dortmund handled the saddling really well. Down the backside Dortmund was in a nice stride and I thought he was going to go all the way with it, and then he got a little tired at the end.“Victor (Espinoza) swung way wide on Pharoah who seemed to be struggling a bit and I was worried a little about that, because Firing Line was running the race of his life, and that’s what you need to win the Derby, especially this year.“It was the toughest Derby I’ve ever been in. This crop is really strong.”American Pharoah and Dortmund both went to the track today and Jimmy (assistant Jim Barnes) said they really looked excellent,” Baffert said. “We’re pretty excited about the Preakness.”Simon Callaghan was happy with Firing Line’s second by a length to American Pharoah.“He came out of the race really well,” Callaghan said of the Sunland Derby winner. “He’s showing us all the right signs since the race and he’ll ship to Pimlico on Wednesday. He ran great. He did everything you could ask, he just got run down late, but he came out of the race as good as you could hope.” Alex Solis823125%$108,780 Elvis Trujillo1930216%$134,140 Dan Hendricks721029%$37,090 Santiago Gonzalez1834117%$107,460 Gonzalo Nicolas2432413%$99,940 Tiago Pereira1625313%$129,370 Michael Machowsky922122%$68,850 Fernando Perez3146613%$188,230 (Current Through Sunday, May 3) Victor Espinoza520040%$70,350 TrainerSts1st2nd3rdWin%Money Won Drayden Van Dyke2334113%$150,840 Bob Baffert621133%$89,690 SANTA ANITA STATISTICS BAZE KEEN ON WARREN’S VENEDA FOR GRADE I VANITYTyler Baze felt he had a good thing going with Warren’s Veneda when he rode her to her first win over two years ago.It came in a stakes race.Baze piloted the California-bred daughter of Affirmative to a 1 ¾-length victory in her second career start, the Alphabet Kisses Stakes for state-breds at Hollywood on April 27, 2013.Since then, the 32-year-old Seattle native has ridden her seven times, winning four, the last three in a row, including the Grade I Santa Margarita Stakes on March 14 for Craig Lewis, who trains the stretch-running chestnut mare for owner/breeder Benjamin Warren.Next up: Saturday’s Grade I, $300,000 Vanity Stakes for fillies and mares, three and up, at 1 1/8 miles, a race in which two-time Eclipse champ Beholder was entered, but will not run.“She had a temperature this morning and had a high white blood count,” trainer Richard Mandella said Thursday. “She’s on antibiotics and out of the race.”It might have been four straight wins for Warren’s Veneda but Baze was beaten a head by Tiz Midnight in the Grade II Bayakoa Stakes at Los Alamitos last Dec. 6.“She was a little unlucky at Los Alamitos, but she’s done everything so easy this year,just playing around and having fun, just happy really,” Baze said. “Craig’s been keeping her happy. She’s loving what she’s doing.“In all three of the wins, I got down to ride her a little bit, but she’s had her ears pricked forward having fun. She’s doing great now and I expect her to run huge.”The field for the Vanity, race five of nine: Warren‘s Veneda, Tyler Baze; Gas Total, Flavien Prat; My Sweet Addiction, Mike Smith; and Legacy, Martin Garcia.center_img Philip D’Amato1351238%$200,440 ‘VENEDA’ SEEKS FOURTH STRAIGHT; BEHOLDER OUTPREAKNESS STAKES NEXT FOR AMERICAN PHAROAHRACING MOURNS THE PASSING OF ‘BUD’ JOHNSTONSTREAKING TALCO EYES HIS THIRD WIN IN A ROW Mike Puype1321115%$103,240 Joseph Talamo2641615%$150,168 TALCO EYES GRADED STATUS IN AMERICAN STAKESTalco steps up in pursuit of his third straight victory when he runs in Saturday’s Grade III American Stakes for 3-year-olds and up at one mile on turf.The 4-year-old French-bred colt won an overnight race at one mile on grass March 12, and the restricted Thunder Road on April 4, also at a mile on turf.“He’s doing really well,” said John Sadler, who trains the son of Pivotal for Hronis Racing LLC. “He had a very good, game win in the Thunder Road. We were delighted with it.“This is a little tougher field, facing the sensational horse from South America (Bal a Bali). I know he’s pretty good, so this is kind of the next step up.”As for Santa Anita Oaks winner Stellar Wind, fourth in the Kentucky Oaks on May 1, she came out of the race in good order and could run at Santa Anita late next month.“She came back well, but we have no plans yet,” Sadler said. “She’s possible for the Summertime Oaks (June 20, Grade II, $200,000, 1 1/16 miles).”The field: Enterprising, Gary Stevens, 12-1; War Academy, Corey Nakatani, 15-1; Winning Prize, Rafael Bejarano, 5-2; Gabriel Charles, Tyler Baze, 8-1; Talco, Victor Espinoza, 5-2; Little Jerry, Martin Pedroza, 20-1; Home Run Kitten, Joe Talamo, 5-1; and Bal a Bali, Flavien Prat, 9-5.FINISH LINES: WELCOME BACK–Veteran jockey Scott Stevens, 54, who just wrapped up his seventh riding title with 104 wins at Turf Paradise, rode first-time starter Mint Julep Taffy to a third-place finish for trainer Molly Pearson in today’s third race, marking his first engagement at The Great Race Place “in at least 10 years.” . . . Jockey David Flores has been granted permission to resume riding by the California Horse Racing Board effective immediately. The 46-year-old native of Tijuana had been disqualified from participating in riding for one year by authorities in Singapore in late March. Felipe Valdez2554120%$153,720 Edwin Maldonado2244318%$122,830 Rafael Bejarano1933516%$154,900 Richard Mandella1224117%$195,120 Peter Miller1023120%$104,830 William Spawr420050%$24,350 RACING MOURNS PASSING OF OWNER/BREEDER BUD JOHNSTONThe racing world and California in particular mourned the passing of Elwood (Bud) Johnston, who died in his sleep Tuesday. Johnston, who bred and raced 2011 Eclipse Award champion older male Acclamation, would have been 78 yesterday.“I’m just numb,” said an emotional Kenny Black, assistant to Don Warren, who trained for Johnston many years. “He was so good to me. He was an excellent horseman and treated me like a son. He loved horse racing and he loved to run.“The only thing he didn’t like was not running. ‘Dag-nab it,’ he would say if he was angry or upset because a horse couldn’t race. I never heard him use a curse word.“He was at our house in Rancho Cucamonga all day Sunday for my daughter Kaylee’s seventh birthday party, playing with all the kids and having a great time. He and his wife were the last people to leave.“In all my years in the business, I never met a better a horseman. I learned something from him every day.”In addition to Warren, the Johnston family had tremendous success over the years with trainer Bruce Headley. “He was my best friend, my buddy, my partner,” Headley told the Paulick Report on Tuesday. “He was very honest, very knowledgeable, and always enthusiastic. He truly loved horses. He was nice to people and always a gentleman, always smiling.”California’s leading breeder 13 times, Old English Rancho has bred more than 200 stakes winners and has been home to prominent stallions such as Fleet Nasrullah, The Pie King, Lucky Mel, Windy Sands, Kennedy Road and Unusual Heat.Johnston was the son of Elwood B. “The Pie Man” Johnston, who began breeding and owning horses in California in the 1940s with the establishment of Old English Rancho in Chino. Bud Johnston and his wife, Judy, took over management of the farm which had been moved to Ontario, in 1957. “O.E.R.” was again relocated in 1997 to Sanger, near Fresno, where its current stallion roster is comprised of Acclamation (by Unusual Heat), Cyclotron, Surf Cat, Vronsky and Big Bad Leroy Brown.Acclamation won 11 of 30 starts including the $1 million Pacific Classic in 2011, in a career spanning from 2008 to 2012. He earned $1,958,048, and was thus Johnston’s all-time leading money earner.Preceded in death by his father and mother, Betty, Johnston is survived by his wife of 58 years, Judy, daughters Darlene Johnston Smith, Mary Johnston Hilvers, five grandchildren and 15 great-grandchildren.Services for Johnston are pending. Tyler Baze3984821%$352,500 JockeyMts1st2nd3rdWin%Money Won Mark Glatt1422314%$75,220 Richard Baltas1342131%$259,200 Flavien Prat3368118%$359,110last_img read more

TOP DJ NIKKI REVEALS ROMANTIC PROPOSAL BY HER DONEGAL BOYFRIEND

first_imgTop DJ Nikki Hayes has revealed how her Donegal boyfriend whisked her off to Solis Lough Eske Castle to pop the question.Nikki and FrankThe former 2FM personality has been dating Letterkenny man Frank Black for 20 months.Frank, an army mechanic, has been based in Lebanon for the past six months and has been keep in touch with Nikki, 34, online. Nikki revealed how romantic Frank had the entire proposal planned.“He told me we were going away for the weekend and I knew we were going to his parents in Donegal for a night.“Then we pulled into a petrol station and his dad met us there to take the dogs off us, which I thought was a bit strange and he told me he was taking me to a hotel for the night.”They checked into a luxurious suite in the five-star Lough Eske castle and he suggested going for a walk up the tower. “I was just oblivious to everything. I was walking up the steps of the tower to have a look over the lake and I turned around at the top and he was down on one knee,” she continued. “I literally couldn’t speak for about 10 minutes, I was so shocked.“It was completely unexpected. He had gotten the whole tower blocked off and it was all lit up with candles. It was lovely and romantic, so there was lots of champagne for us that night.”The delighted Spin 104 DJ revealed how she “just knew” he was the right man from her from the very start.“You do know when you meet the right person. It’s completely different to any other relationship I’ve ever had and everything’s just easy with him — he’s definitely the one,” she said.She revealed how he had even picked out the sparkler himself and described it as a three stone ring with a diamond shoulder. TOP DJ NIKKI REVEALS ROMANTIC PROPOSAL BY HER DONEGAL BOYFRIEND was last modified: December 6th, 2012 by StephenShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window)Tags:frank blacknikki hayesproposalSolis Lough Eskelast_img read more

Blues still eyeing Saints prospect – report

first_imgSouthampton’s Luke Shaw is still on Chelsea’s radar as a possible long-term replacement for Ashley Cole, the Sunday Mirror say.It is claimed Ryan Bertrand will be given more first-team opportunities next season and that Shaw, who recently signed a new contract at St Mary’s, remains of interest.The Sunday People say David Beckham will try to convince Cole and other high-profile English players to finish their career in the United States.And Everton boss David Moyes is again linked with the manager’s job at Chelsea, this time by the Daily Star Sunday.Moyes wants to sign Barnsley defender John Stones for £2m, the People say.Fulham are said to have made an approach for the highly-rated 18-year-old along with Sunderland.Meanwhile, Middlesbrough and Crystal Palace have offered contracts to Kieron Dyer following his release by QPR, according to The Sun on Sunday.It is claimed Boro manager Tony Mowbray, who played alongside Dyer at Ipswich Town, is willing to pay him £10,000 per game and that Palace’s former R’s boss Ian Holloway has also offered a pay-as-you-play deal.This page is regularly updated.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 Follow West London Sport on TwitterFind us on Facebooklast_img read more

Pumaren calls officiating in La Salle win the ‘worst’

first_imgLATEST STORIES Read Next Japan ex-PM Nakasone who boosted ties with US dies at 101 “La Salle is already a strong team and this happens.”Pumaren, who actually served as La Salle’s head coach from 1998 to 2009 and served as a Green Archer in the 1980s, added that even other La Salle alumni weren’t happy with the way the game was won.“My fellow friends from La Salle, they weren’t even proud of it,” said Pumaren. “Even some of the UAAP coaches are texting me now, saying that this is a sad day for the UAAP. I won’t mention who these guys are but two are from Final Four contenders and two more coaches said that this was a sad day.”ADVERTISEMENT CPP denies ‘Ka Diego’ arrest caused ‘mass panic’ among S. Tagalog NPA Kammuri turning to super typhoon less likely but possible — Pagasa MOST READ Don’t miss out on the latest news and information. Maverick Ahanmisi lashes out at refs after bro Jerrick, Adamson lose to La Salle Kris Aquino ‘pretty chill about becoming irrelevant’center_img Stronger peso trims PH debt value to P7.9 trillion QC cops nab robbery gang leader, cohort “You know, stepping out of the [Smart Araneta] Coliseum the La Sallians, even the coaches of Zobel, were embarrassed,” said Pumaren in Filipino Saturday. “When I shook hands with them, their hands were so cold it’s as if they were carrying ice.”Adamson was called with 33 fouls, with one technical foul going to Pumaren, while La Salle were reprimanded 12 times.FEATURED STORIESSPORTSWATCH: Drones light up sky in final leg of SEA Games torch runSPORTSSEA Games: Philippines picks up 1st win in men’s water poloSPORTSMalditas save PH from shutoutLa Salle also had 39 free throws, making 26, while the Soaring Falcons attempted just five and made two of those charities.“It’s so frustrating… we worked hard for this, we prepared for it,” said Pumaren. “I don’t think I was outcoached, I don’t think we got outplayed. It’s so disappointing.” Typhoon Kammuri accelerates, gains strength en route to PH Brace for potentially devastating typhoon approaching PH – NDRRMC View comments Photo by Tristan Tamayo/INQUIRER.netFranz Pumaren wasn’t about to sugarcoat things when his Adamson University lost to De La Salle, 82-75, in the Final Four of the UAAP Season 80 men’s basketball tournament.Pumaren said the officiating in the game “was the worst” he had experienced in all the 19 years he has coached basketball.ADVERTISEMENT Trending Articles PLAY LIST 00:50Trending Articles01:44Philippines marks anniversary of massacre with calls for justice00:59Sports venues to be ready in time for SEA Games01:37Protesters burn down Iran consulate in Najaf01:47Panelo casts doubts on Robredo’s drug war ‘discoveries’01:29Police teams find crossbows, bows in HK university01:35Panelo suggests discounted SEA Games tickets for students02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Gameslast_img read more

Bolts torch Gin Kings

first_imgRobredo: True leaders perform well despite having ‘uninspiring’ boss PLAY LIST 02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games FEU Auditorium’s 70th year celebrated with FEU Theater Guild’s ‘The Dreamweavers’ National Coffee Research Development and Extension Center brews the 2nd National Coffee Education Congress Don’t miss out on the latest news and information. Barangay Ginebra import Justin Brownlee (right) and Meralco’s Cliff Hodge battle for possession in Sunday’s PBA main game at Smart Araneta Coliseum. —AUGUST DELA CRUZMeralco certainly didn’t like the way things ended a year ago after Barangay Ginebra import Justin Brownlee finished their championship series with a game-winning three at the buzzer.Eager to get back at their tormentor, the Bolts downed the Gin Kings, 93-78, on sustained grit and hustle before an unfriendly crowd at Smart Araneta Coliseum Sunday.ADVERTISEMENT LATEST STORIES Robredo should’ve resigned as drug czar after lack of trust issue – Panelo In a rematch of last year’s finals of the PBA Governors Cup, Allen Durham efficiently worked in the lane and neutralized the damage that Ginebra’s twin towers of Greg Slaughter and Japeth Aguilar could possibly inflict as the Bolts again won with authority for the second consecutive game this conference.Last year’s Best Import lit up the stat sheets with 30 points, 24 rebounds and eight assists and got contributions from the energetic crew of Chris Newsome, Jared Dillinger and Cliff Hodge.FEATURED STORIESSPORTSSEA Games: Biñan football stadium stands out in preparedness, completionSPORTSPrivate companies step in to help SEA Games hostingSPORTSWin or don’t eat: the Philippines’ poverty-driven, world-beating pool starsThe turning point came when the Bolts engineered a huge run in the third quarter, building as many as 19 before settling with a 15-point cushion that they protected until the final buzzer.Brownlee hardly contributed to turn the tide around and obviously wasn’t in his element in the opening match of the Kings, who are bidding for a back-to-back championship in the season-ending conference. Earlier, Star capitalized on Blackwater’s misery and opened their campaign with an emphatic 103-86 win.The Elite couldn’t nail their shots from afar and got roughed up in the lane. Worse, the team’s most consistent performer, import Trevis Simpson, was plagued by an injury at a time they needed him most.Simpson crumpled to the floor with almost a full quarter to go and the Hotshots wasted no time in dealing the lethal blows as center Ian Sangalang and PJ Simon conspired for the finishing kick.MERALCO 93—Durham 30, Dillinger 17, Newsome 16, Hodge 10, Amer 8, Hugnatan 5, Nabong 4, Lanete 3, Caram 0, Chua 0, Atkins 0, Faundo 0, Sedurifa 0.GINEBRA 78—Tenorio 16, Slaughter 14, Brownlee 13, Thompson 9, Mercado 8, Aguilar 6, Ellis 6, Marcelo 4, Taha 2, Mariano 0, Devance 0, Caguioa 0.Quarters: 21-32, 43-45, 72-57, 93-78ADVERTISEMENT Church, environmentalists ask DENR to revoke ECC of Quezon province coal plantcenter_img Ethel Booba on hotel’s clarification that ‘kikiam’ is ‘chicken sausage’: ‘Kung di pa pansinin, baka isipin nila ok lang’ MOST READ Lacson: SEA Games fund put in foundation like ‘Napoles case’ Ceres-Negros extends winning run at home turf View comments Trump strips away truth with hunky topless photo tweet Sports Related Videospowered by AdSparcRead Next El Nido residents told to vacate beach homeslast_img read more

Twitter Adds More Context to Tweets With Twitter Places

first_img Twitter introduced Twitter Places yesterday Dedicated Place Pages: Google Places (formerly known as Google’s Local Business Center) , corporate Twitter account How Twitter Places Works: If you think Twitter’s new feature sounds a lot like Twitter Help Center Also seen in the above image, when users roll their mouse over a location associated with a person’s tweet, they’ll be shown a map. ) with your business’ place before you tweet about your promotions so it appears on your Place page. In an effort to bring more context to tweets and expand upon Along with the Twitter Places launch, Twitter is also releasing API functionality and Twitter Places functionality for more web browsers (Safari, Internet Explorer, Chrome or Firefox). Download the free webinar Twitter Want to learn more about using Twitter for Marketing and PR? Webinar: Twitter for Marketing and PR Twitter Updates Clicking “Tweets about this place –>” will bring the user to a dedicated page, or Twitter Place, for that location, showing recent tweets and check-ins (that’s right, it’s integrated with Foursquare and Gowalla!) associated with that particular place. Originally published Jun 15, 2010 4:40:00 PM, updated October 20 2016 account is associated with your office location before you tweet about your content, etc.  You can also ask some of your employees who are on Twitter to associate their tweets with your business’ location while they’re at work, enabling visitors to your Twitter Place to connect with your employees. Topics: So what can you do to help make their first impression a good one?  While you have no control over what visitors to your place of business will tweet, you do have an opportunity to own some the tweets listed on your Place page.  Is there a special promotion or discount you’re publicizing?  Make sure you associate your tweet (and your When users tag their tweets with a particular place (e.g. a local business, restaurant, stadium, museum, what have you), their subsequent tweets will be associated with that location (see image above).  Users will know the new feature has been rolled out to them when the “Add Your Location” link appears below the Tweet box. (For help, visit the What other ways do you think Twitter Places will be beneficial to businesses? , which allows users to associate tweets with specific places, and gives each place a dedicated Twitter page.  The new feature will be rolled out to users on twitter.com and mobile.twitter.com over the next week, so if you don’t have the new functionality yet, hang in there — it’s coming! Photo via Twitter Blog for tips and tricks to drive inbound marketing using Twitter. .) Hey marketers and business owners: has the light bulb gone off in your head yet?  Think about it, if people visit the Twitter Place page associated with your business, they’re going to check out the tweets and check-ins listed on that page.  If that person has no prior relationship with your brand, that feed is going to have an impact on his/her first impression of your business. Mapping: Tagging Tweets With Places: Are you a B2B company without a storefront?  Again, make sure your corporate The Meaning for Marketers , you’re right; there are definitely some similarities.  Right now, Twitter Places only shows the tweets/check-ins associated with a specific place, but Twitter definitely has an opportunity to take it to the next level by giving every business a home on Twitter, just like Google Places does.  By incorporating additional features such as the ability for businesses to build profiles on their Place page, Twitter could make their offering a preferred and much more functional alternative to Google Places for business owners. its location-based functionality API and Additional Browser Use: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

10 Genius Ideas That Changed Marketing Forever

first_img Originally published Oct 9, 2012 9:00:00 AM, updated October 20 2016 Marketing Trends This is an excerpt from our new ebook, 100 Ideas That Changed Marketing. Download your free copy if you want to see the other 90 ideas that have changed our industry forever!At the beginning of this year, we set out to create an infographic that gave a rundown of the history of marketing. And as we looked back, we found that one idea from all the way back in the 1400s — the invention of the printing press that made mass media possible — totally and completely changed the entire trajectory of our industry. Heck, you could argue it made our industry possible!That made us think of all of the other advancements that have rocked the marketing world. Because we kind of have a thing for shaking things up 🙂 So, we compiled this ebook, 100 Ideas That Changed Marketing, and we wanted to share 10 of the highlights from it right here. Take a look, get inspired, and let us know if we should add a one-hundred and one’th (one’th? That’s not right, right?) idea!10 of the 100 Ideas That Changed Marketing Forever1) AgileIf you’re agile, you can easily and gracefully move at a rapid pace. In 2001, through the Agile Manifesto, the idea of agile was introduced to software development, and it defines aniterative approach that promotes flexibility and customer collaboration. “In many ways, marketing used to be a lot like software development,” wrote marketing technologist Scott Brinker. “Yearly plans of a few major initiatives would lumber forward with rigid hand-offs between the different stakeholders — researchers, strategists, creatives, media buyers, etc. The end-to-end process was time consuming and difficult to alter midstream.”By implementing an agile approach, marketers should be able to make iterations faster and respond to change rather than simply follow established processes. Today, with the proliferation of new technologies, the ability to adapt to the rapidly changing marketing landscape is becoming increasingly important and necessary for business success. As Michelle Accardi-Petersen wrote in her 2011 book Agile Marketing, “the old integrated marketing methods don’t work … that is, unless you have an agile process that allows you to move much faster and to adapt to these marketing pressures on the fly where necessary.”2) BloggingAs inbound marketers, I think we’re all familiar with this … but when’s the last time you took a step back and realized, “Wow, blogging is one of the strongest marketing tools in my kit.” The times they are a-changin’ eh?Short for web log, a blog is a term used to describe a series of online articles displayed in chronological order that generally encourage comments from digital readers. Blogs are usually maintained by an individual or group of people and will traditionally include regular entries of commentary, descriptions of events, or other material, such as photos and videos. A blog is a long-term marketing asset that brings traffic and leads to your business. It introduces you as a thought leader in your space and allows you to earn people’s trust.Nearly 40% of U.S. companies use blogs for marketing purposes. “This platform, if done properly, can generate tremendous traffic, leads and sales for your business that youotherwise would not have had,” wrote Marcus Sheridan, Partner at River Pools and Spas and Founder of The Sales Lion. First, business blogging helps you in respect to search engine optimization (SEO). The more blog posts you publish, the more indexed pages you create for search engines to display in their results. Second, your blog is an asset that introduces you as a thought leader — it will help you earn people’s trust and stay top of mind for many in yourcommunity. Finally, a blog gives you real estate to place calls-to-action in order to generate leads.The thing about blogging is that anybody can do it, but remarkably, not everybody does. This gap represents a huge opportunity for serious marketers to differentiate themselves — with their bosses, and their leads and customers.3) Citizen JournalismThe new media landscape has reshaped the ways in which audiences access information. A Pew Research Center report showed that some 46% of Americans visit from four to six media platforms on a typical day, and only 7% have a single favorite one. For their daily information, online readers consult various sources, including newspaper sites, email, and social media. Additionally, social networking sites like Facebook and Twitter have fostered recommendation systems that increasingly shift the power of information distribution in the hands of non-journalists. In these environments, one’s community can make editorial decisions by endorsing stories.Marketers need to recognize the participation of citizens in the process of newsgathering and always provide credible sources and references when sharing public information. Don’t underestimate the investigative spirit of today’s consumers and people’s ability to get to the truth through in-depth online research. Businesses need to be more alert than ever to theway they present information and facts because inaccuracies can easily be exposed.4) CopyrightCopyright is a legal concept that protects the work of an individual from being used withouttheir consent. It gives the creator of an original work exclusive rights, including the right to receive credit for their work and the right to choose who can use and remix their work.With the rapid development of technological advances, it has become easier for people to create digital mashups of existing works, which has led to copywright wars and lawsuits.American academic and political activist Lawrence Lessig argues that we now live in a Remix Culture which encourages people to engage in collaborative creation and stimulate their creativity in new ways. “It is time we stop wasting the resources of our federal courts, our police, and our universities to punish behavior that we need not punish,” he wrote in Remix: Making Art and Commerce Thrive in the Hybrid Economy.Now that the role of a marketer is so intertwined with the role of a publisher, it’s not difficult to imagine the different ways in which copyright affects the marketing professional. Not only is pirating content just poor internet etiquette, but it also results in duplicate content that hurts both websites on which the content is featured in the search engine results pages. In fact, one of Google’s 2012 algorithm updates will be using the number of valid copyright removal notices as a signal for which websites should be displayed in the SERPs. To stay away from such punishments as a marketer, you need to ensure you are not stealing people’s content. Make sure you aregiving your sources credit in all of your content, including blog posts, webinars, ebooks, and even social media.5) GamificationGamification describes the adoption of game design elements and game thinking by nongamecontexts. It’s applied to make less interactive situations more engaging to users. Some forms of gamification in marketing include awarding badges or providing incentives for participation in specific activities.For instance, at HubSpot we often give away prizes to random attendees of our marketing webinars or people who share our content with their networks. “Games and research into human psychology have taught us that people are happier when they earn something, rather than when it is given to them,” wrote Darren Steele, the strategic director of Mindspace, and co-author of the gamification book, I’ll Eat this Cricket for a Cricket Badge.6) Inbound MarketingInbound marketing is marketing that’s useful. It means acquiring customers by attracting and nurturing prospects with exceptional content, data and customer service — not interrupting them with annoying, useless messages. It means pulling prospects in with a magnet, not beating them over the head with a sledgehammer.“Consumers have learned how to ignore TV commercials with Tivo, radio commercials with Satellite radio, email marketing with filters, etc.” wrote in our LinkedIn discussion web presence strategist Linda Lovero-Waterhouse. “Now our goal is to give consumers the information they want *when* they want it. What a concept!”Inbound marketing tactics tend to be cheaper than traditional marketing tactics, too. Companies that focus on inbound tactics have a 62% lower cost-per-lead than companies that focus on outbound tactics.There are three key stages to inbound marketing: get found, convert, and analyze. Eventually, inbound marketing boils down to, as web marketing professional Jonathan Mallia noted, “knowing your customers’ needs and feeding them with the right content that ultimately links to the product you wish to market and finally sell. If this is cleverly executed in a strategic manner, you will realize that you have only spent a small fraction of your advertising budget to convert a good number of good quality, sales-ready leads. Why? Because Marketing = Educating.”7) Social NetworksWith the invention of the World Wide Web in 1990, the internet opened up multi-directional communication channels and embraced collaboration. Its digital format removed the physical limitations and expensive cost of producing and distributing information. Forums and chat rooms started to populate the digital landscape, often used to share news. Internet Relay Chat (IRC), for instance, was introduced to the general public in 1991, when the platform offered real-time coverage of the First Gulf War.In the early 2000s, people joined the new participatory media culture by creating and disseminating content through their personal computers, smart phones and digital cameras. Online users started blogging, video broadcasting, and using social media. Social networking site Facebook, which was founded in 2002, now has more than 900 million active users. Then of course there are the other popular social networks like Twitter, LinkedIn, Pinterest, Google+ and YouTube.“Social marketing changed marketing forever,” wrote Jose Antonio Sanchez, Communications Specialist at Uberflip, in our LinkedIn discussion. “Marketers have realized that they need to have valuable two-way conversations with their audience before getting it to ‘buy’ their product. Consumers can be convinced but not persuaded anymore.”8) Social ProofSocial proof, also referred to as “informational social influence,” is the concept that people willconform to the actions of others under the assumption that those actions are reflective of thecorrect behavior. In other words, it’s the mentality that, if other people are doing it, and I trustthose people, that’s validation that I should also be doing it. This third-party validation can be avery powerful motivator for your site visitors’ and prospects’ actions.One traditional example of social proof is when TV shows play canned laughter or recorded applause to elevate the perception of funny or applaudable situations. So while the concept of social proof may be nothing new, the rise of the internet and social media adoption have certainly made social proof a lot easier to leverage and exploit, especially in a marketing context. Building and providing better visibility for your business’ social proof can be a powerful addition to your marketing strategy.The forms of social proof in marketing can vary from social media praises and social advertising to case studies, testimonials and user reviews.9) ViralityViral marketing is word-of-mouth marketing that is carried out voluntarily by a company’s advocates. “Viral marketing,” wrote Seth Godin in 2008, “is an idea that spreads — and an idea that while it is spreading actually helps market your business or cause.”Godin goes on to describe two types of viral marketing: one in which the message that spreads is the product itself, and another in which the message isn’t related to the product. YouTube as a platform would be an example of the first one, and a video on YouTube would be an example of the second.Email has facilitated the spread of the second type of viral marketing. Tools such as “send this page, article or website to a friend” encourage people to refer or recommend your newsletter, company, product, service or specific offers to other people. In order to leverage viral marketing, you need to have a strong community that will start the process of spreading your message. You can build your community even before you have a product. Letting users into the process early helps provide a sense of ownership while it gives a company valuable feedback needed to make the product better.“Being viral isn’t the hard part,” observes Godin. “The hard part is making that viral elementactually produce something of value, not just entertainment for the client or your boss.”10) Web 2.0When the Web first became available to users, it was primarily about retrieving information. As it evolved in the 2000s, it became known as Web 2.0 — a platform associated not only with consumption of information, but also with collaboration and participation. It is characterized by applications like blogging, search engine optimization, and social media. The term is associated with Tim O’Reilly because of the O’Reilly Media Web 2.0 conference in 2004.O’Reilly explained that Web 2.0 is based on the principle that online databases improve as people use them. “It’s about how businesses work differently in the age of the network,” he said. Businesses have to figure out how to create more value for their customers than for themselves. Ultimately, customers and businesses are capable of building value together. Think about how you can build a platform online that enables the community to bring value to your business for you.What other brilliant ideas do you think changed the marketing landscape forever?Image credit: d4u.hu Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more