Destination “Vukovar – Vučedol – Ilok” is the winner of the national selection for the “European Destination of Excellence” (EDEN) for 2016/2017. year on the topic of “Cultural Tourism”, conducted by the Croatian National Tourist Board.The last round of judging, in which the national winner of this year’s election was chosen, was held in Međimurje, more precisely in the Old Town of Zrinski in the center of Čakovec, where representatives of each of the five finalist destinations held final presentations. In addition to the destination “Vukovar – Vučedol – Ilok”, for this flattering title so competed and destinations “City of Đakovo – Municipality of Gorjani; “Rural Konavle”; “Smiljan – Gospic” and destination “Zagorje – a fairy tale in the palm of your hand”.”Although all finalist destinations invested great effort in the quality presentation of the potential and products of their cultural and other tourist offer, the Commission made a unanimous decision that the destination” Vukovar – Vučedol – Ilok “meets all the conditions and criteria set by the European Commission. which launched the EDEN project in 2006 with the aim of creating a European network of the most beautiful destinations for sustainable tourism and promoting new non-traditional and less developed tourist destinations. ” stand out from the CNTBThus, this year’s Croatian EDEN destination – “Vukovar – Vučedol – Ilok”, at the national level is called “European destination of excellence” and, in addition to the website of the Croatian Tourist Board, will be promoted through the official website of the European Commission (www.edenineurope.eu). Also, this year’s Croatian national winner will participate in the awards ceremony that will be organized during March 2018, as part of the European Year of Cultural Heritage. We add that all five finalist destinations will be presented as examples of good practice at the European level and will be joined by a European network of destinations that promote sustainable forms of tourism.Croatian EDEN destinationsFirst EDEN National Winner, 2006/2007 year, when the topic was “Tourist destination in a rural area”, was St. Martin on the Mura, and a year later the victory went to Đurđevac – the town of Picok for the topic “Tourism and local intangible heritage”. This was followed by the victory of the Northern Velebit National Park for “Tourism and Protected Areas”, ie the victory of the city of Nin a year later on the topic of “Tourism by the water”. For 2010/2011 year, the national winner was Pustara Višnjica for the topic “Tourism and conversion of physical sites”, and a year later it was intended to promote the EDEN project and EDEN destinations. The national selection continued in 2012/2013. year on the topic of “Affordable Tourism”, and the national winner was Stancija 1904, Svetvincenat. In 2013/2014 The destination of Gornja Međimurje on the topic “Tourism and local gastronomy” was declared the national winner.