vivo redefined the Indian smartphone market in 2014 with its emphasis on camera and music. Five years down the line, the brand is one of the market leaders and one of the fastest growing in its category. Now it is all set to add a new dimension to mid-segment smartphones with the vivo S1.Mind you, you would not realise that the S1 is a mid-segment device at first glance. Actually, you would not realise it even after multiple glances. Simply because the phone radiates premium-ness. Whether it is the starry night-inspired Diamond Black variant with its diamond-like patterns and colours that shift from blue to purple or the Skyline Blue whose blue gradients make you feel as if you are holding a piece of sky in your hand, the vivo S1 can take its place in design terms with the very best in the business. At a time when other brands are trying to score brownie points with shiny and glossy designs, vivo has opted to go for a subtle yet elegant look and it definitely creates a lasting impression. The vivo S1’s unique colour combinations- be it the night-like Diamond Black or the evening-like Skyline Blue – are designed to turn heads. Get ready to get lots of queries and compliments the moment you place this phone on a table. This is a head-turner in the real sense of the word.With those uber-stylish looks comes some magnificent photography. In best vivo tradition, the S1 comes with excellent cameras. On the back are a set of triple cameras – a rarity in this price segment – and the main camera 16MP with an IMX499 sensor, ensuring that you get wonderful colours and great detail. Backing it up are, an 8MP ultra-wide sensor which literally gives you a wider view, letting you capture some breathtaking landscapes and a 2MP depth sensor that allows you to take some wonderful portrait shots, with creamy, gently burred bokeh which would make DSLRs envious. And of course, this being a vivo smartphone, you can be assured of magnificent selfies. The S1 comes with a massive 32MP Selfie Camera, complete with AI smarts to ensure that your selfies look just the way you want them to be.advertisementIt is the looks and clicks master, but the vivo S1 also ticks a number of other boxes. One of its most outstanding features is the 6.38 inch Super AMOLED FHD+ display which reproduces colours and details beautifully, and thanks to a Halo FullView Display, it sports minimal bezels. Games, web pages, videos Even text looks gorgeous on the S1. The display does much more than handle graphics and text though – right below it is a Flash In-Display Fingerprint Scanner, which allows you to unlock the phone by just putting your finger on the display. The sound quality is top-notch, whether you use the loudspeaker on the phone or the 3.5 mm audio jack, making the S1 a great device for watching videos or playing games. It plays games and videos superbly, thanks to the presence of the powerful MediaTek Helio P65 processor under the hood, backed up by plenty of RAM and storage (the phone is available in 4GB/64GB, 6GB/64GB and 6GB/128GB variants). Need more? The S1 comes with an Ultra Game Mode to optimise your gaming experience, and there is also a Game Countdown floating window to remind you of the time before a game starts. Finally, Multi-Turbo ensures smooth gameplay by reducing frame-drop by 300%. The vivo S1 is designed not just for style, but also speed.Ensuring that it keeps running for quite a while is the task of a large 4500mAh battery, which comes with support for vivo’s own 18W Dual-Engine Fast Charging technology, ensuring that not only does the S1 comfortably outlast other phones in its segment but gets back up and running faster too! Of course, you WILL end up using the vivo S1 a lot, thanks to its buttery smooth interface, which revolves around vivo’s Funtouch OS on top of the latest flavour of Android, Android 9 (Pie) – there is smoother Google Assistant integration and better image recognition (thanks to vivo’s Jovi Image Recognizer), and smarter AI, which enables you to get much more out of your device.Stylish looks. Stylish clicks. Great hardware. Terrific software.The vivo S1 has it all. In spades.It is as much a star performer as a lifestyle statement.