Anthony cops 15th annual Universal Auto 11-race cycling meet

first_imgMICHAEL Anthony stopped Andre ‘Padlock’ Green from grabbing a second consecutive victory, as he out-sprinted the latter to claim the feature 35-lap Schoolboys and Invitational race when the 15th annual Universal Auto and General Supplies pedalled off yesterday.Organised by National cycling coach Hassan Mohamed at the inner circuit of the National Park, the main event featured over 20 cyclists in brilliant sunshine. However, it was always a battle between the lanky Anthony and Green. They duo took turns in leading the breakaway group which kept the peloton at bay for the majority of the race.Coming down the backstretch, the duo exploded into sprint mode. However Anthony had just enough left in the tank to outgun Green and cross the finish line in a winning time of one hour 17 minutes.Meanwhile, Paul DeNobrega came in third while Junior Niles, Christopher ‘Chicken Legs’ Griffith and Marcus Keiler filled in the other top six positions in that order.Kwame ‘Keyman’ Ridley copped his maiden win in the Veterans category ahead of Junior Niles (second) and Segun Hubbard who settled for third.Today, action continues as the cyclists will take to the roadways of West Demerara in the 8th annual Malta Supreme road race. The 46-mile race will begin at Schoonord, West Bank Demerara, head to Bushy Park, Parika and back to finish at the point of origin.Last year’s winner, Hamzah Eastman is absent, which means a new champion will be decided. Eastman’s winning time stands at one hour 40 minutes 25 seconds.In the Juniors category, Briton John is the defending champion while Junior Niles will be looking to retain his title in the Veterans category.Jamal Cappell was the winner of last year’s Mountain Bike race while Shanika Teixeira was the Ladies champion.There will be eight sprint prizes up for grabs and prizes will be given to the top six in the Seniors category and top three in the other categories with a prize for the Oldest cyclist.Banks DIH Outdoor events manager Mortimer Stewart will assist in the prize-giving ceremony.last_img read more

Batteries Included

first_imgFactoring in storageThe new Primary Energy Renewable (PER) factors utilized by the Classic, Plus, and Premium Passive House standards include a localized assessment of requirements for short- and long-term storage. These naturally differ by climate and are a function of renewable energy supply over on-site seasonal demand. As we can see from the graphs shown in Image #2 (below), short-term battery storage is only fully effective in the summer, when these batteries can be regularly recharged. However, the winter month of January shows long periods where these batteries are not replenished and supplemental grid power is required. These periods will require innovation in long-term renewable energy storage technologies in order for our grid to become truly fossil-fuel free.The race for renewable energy storage currently looks like a competition between two gasses: the conversion of renewable energy into either hydrogen or methane, both of which can be burned cleanly and (hopefully) safely at the power plant. Whichever gas wins, it’s clear that we will need to bend the arc of energy efficiency to drastically reduce peak winter demands in order to transition to an all renewable energy future. This is exactly what Passive House already does. This article was originally written for Passive House Buildings, the magazine of the North American Passive House industry, which is published by Low Carbon Productions. The skewed economics of net meteringIn the rush to accelerate and incentivize the installation of PV systems, well-meaning governments and utilities set up net metering1 or feed-in tariff pricing structures whereby building owners are paid for all the energy they supply to the grid (generally at the utility wholesale price and sometimes at full retail price) regardless of when the energy is generated and whether there is a demand for it. This worked well — until it didn’t. When excess summer generation started to wreak havoc on grid pricing structures, the flaw in net metering could no longer be ignored and utilities were still required to supply peak loads when renewable energy generation couldn’t match demand. Our All-Renewable Energy FutureAn Introduction to the Duck CurveBatteries for Off-Grid HomesReport from the Passive House Conference in MaineA Passivhaus Conference in GermanyRedefining PassivhausA Lesson From the Kranichstein Passive House The arc of efficiencyOne of the few building standard frameworks that has not fallen into this net metering trap is that developed by the Passive House Institute (PHI). When PHI overhauled their source energy targets in 2015 to include an equitable accounting for renewable energy, both short- and long-term battery storage were carefully considered. Efficiency measures were kept isolated from solar generation credits, while the need for electrical storage was factored into, planned for and optimized for the future scenario of an all renewable energy. As a confirmation of this methodology, a 2016 study conducted by Delia D’Agostino of the Joint Research Center, European Commission and Danny Parker of the Florida Solar Energy Center modeled a baseline building in various climates across Europe to find the most cost-effective options for reaching the European Union’s nearly Zero Energy Building (nZEB) targets. Both U.S. and European researchers confirmed “that it is possible to reach a very low energy design in new buildings with source energy savings approximately between 90% and 100% or beyond.”5 Their study affirmed the need to include costs for short-term electrical storage as part of a more accurate economic assessment.We now know that commercial-scale battery storage combined with solar — a combination that helped address peak loads in Kauai6 —can easily “confit” the duck curve of our daily peak loads. Further innovations in short-term battery storage will quickly (and likely economically) solve our daily peak challenge. However, in order to fully wean ourselves off fossil fuels, we will need to shift our building frameworks to mirror those of Passive House standards, which focus specifically on reducing peak demands in order to shave peak seasonal loads. To do so, the cost of storage must be included in all optimization calculations in order to economically transition to an all-renewable-energy future. Almost everyone has a story about receiving an awesome gift, only to find they couldn’t use it until hours later because the box lacked one essential item — the battery. Remember the frustration, and how easily that manufacturer could have made you happy if they weren’t so cheap?You may be equally annoyed to learn that well-intentioned codes and green building certifications, with the exception of Passive House, have been doing exactly the same as these manufacturers — omitting an essential operational item from their packaging and short-changing building owners, many of whom intended to be significant contributors to addressing climate change.How is this possible? RELATED ARTICLES center_img Utilities2 started to push back against these newly empowered (pun intended) home energy generators, who now had access to their own means of production (but not distribution.) These new grid contributors failed to recognize that their energy was not being saved for use at a more convenient time — the grid is not a storage system and is not set up to provide banking services. Yet they still felt entitled to be paid, regardless of whether their energy was being used or not.This issue of electricity demands that are misaligned with solar contributions hit the early adopter regions of Germany first, followed by the states of Hawaii and California, where it has set off the biggest duck-related crisis since California’s 2004 attempt to ban foie gras3. Many a power-point pundit prematurely clanged the death-knell of the utility business model, as they simultaneously scratched their collective heads on how to flatten the “duck curve”4 — the name given to the graph illustrating the exacerbated ramp-up of daily peak demand caused by the incongruous timing of increased solar generation. Clearly, renewables alone were not going to meet our daily energy demand cycles or relieve utilities of the burden of meeting peak loads — which still commonly must be met using fossil fuel sources. Which peaks matter?To make matters worse, well-intentioned policymakers, code developers, and building certification entities may have inadvertently exacerbated this misalignment by pushing building programs optimized by net-metering economics, which rest on the flawed assumption that the grid functions as a bank. This assumption increases the difficulty of meeting winter peak loads.We must first acknowledge that there are actually two peaks in building energy use: daily and seasonal. The duck curve reflects the daily peak cycle, but the more challenging peak happens as we move from cooling to heating loads. Because net-metering economics distribute PV generation over the year, rather than seasonally, this seasonal peak is discounted, as are the benefits of increased efficiency measures. Efficiency improvements become disproportionally skewed by the decreasing costs of generation and are made to look less cost-effective. Insulation levels become determined by annual average building performance, rather than by seasonal requirements. (This is the equivalent of advising someone to wear the same outfit all year round, instead of dressing according to the season.) Building programs — including many aiming at net zero — may have missed the opportunity to optimize performance for worst-case, seasonal loads, which in turn makes a transition to all renewable energy generation that much more difficult. Footnotes1. Net metering (or net energy metering, NEM) allows consumers who generate some or all of their own electricity to use that electricity anytime, instead of when it is generated.2. Nevada Utility Continues Rooftop Solar War, Opposes Net Metering – EcoWatch.3. The California foie gras law, California S.B. 1520,[1] is a California State statute that prohibits the “force feed[ing of] a bird for the purpose of enlarging the bird’s liver beyond normal size” (California Health and Safety Code § 25981) as well as the sale of products that are a result of this process (§ 25982).4. In commercial-scale electricity generation, the duck curve is a graph of power production over the course of a day that shows the timing imbalance between peak demand and renewable energy production.5. Comprehensive Modeling of Optimal Paths to Reach Nearly Zero Energy Buildings (nZEBs) for New Constructions in Europe by Delia D’Agostino and Danny Parker.6. “Hawaii co-op signs deal for solar+storage project at 11¢/kWh.” Passive + Renewables is the focus of the upcoming 2017 North American Passive House Network Conference & Expo, being hosted in Oakland from October 4th to 8th, 2017. The Primary Energy Renewables framework will be more deeply explored at this event in workshops and presentations during the core conference program. Bronwyn Barry is an architect and the president of the North American Passive House Network (NAPHN.)last_img read more

Lillard drops 44 as Blazers overcome Durant’s 50, Warriors

first_imgRockets win 10th straight, top Kings John Lloyd Cruz a dashing guest at Vhong Navarro’s wedding MOST READ Globe Business launches leading cloud-enabled and hardware-agnostic conferencing platform in PH CJ McCollum added 29 points for the Blazers (32-26), who go into the All-Star break six games over .500.“Going into the break, how tight the standings are in the West, needing to come up with a big win, and we came up with it. So it’s probably our best performance, if not the best then definitely top two or top three,” said Lillard, who has scored 133 points in the last three games, the highest point total for that span in franchise history.FEATURED STORIESSPORTSWATCH: Drones light up sky in final leg of SEA Games torch runSPORTSLillard, Anthony lead Blazers over ThunderSPORTSMalditas save PH from shutoutLillard is also the first player in the league this season with at least 39 points in three straight games.Portland spoiled Durant’s fifth career 50-point game and first this season. He added seven rebounds and six assists, but despite his efforts Golden State had its three-game winning streak snapped and fell a half-game behind Houston for the league’s best record. Durant said the Warriors need to have more of a sense of urgency.“Teams get up to play us. They want to beat us, and they give us their best,” Durant said. “Some guys are going to have great nights against us. They did tonight.”Portland had lost four of its last six, including a 115-96 loss to the surging Utah Jazz on Sunday night.Blazers center Jusuf Nurkic left that game and was listed as questionable against the Warriors with low back soreness, a right calf strain, and right oblique pain. But he started and finished with 17 points and 13 rebounds.Golden State’s Draymond Green was also questionable with a sprained left index finger, but he also started and had 16 points and 12 rebounds.Portland jumped out to a 19-8 lead after Lillard hit a pair of 3-pointers and McCollum added another. Lillard’s layup extended the Blazers’ lead to 38-18.Lillard finished the first quarter with 18 points. Portland led 63-51 at the half.Durant made a 3-pointer and a free throw to narrow the score to 74-73 in the third quarter, his second four-point play of the game. It was as close as the Warriors could get in the quarter and Portland led 92-87 going into the final period. Durant had 18 points in the third quarter alone.The Blazers were 10 games below .500 at the All-Star break last season. Portland is in sixth place in the Western Conference, a half-game up on the Nuggets and Pelicans.“Like I said, it’s a tight race. There’s a lot of teams in the mix and you get to the point of the season where teams are fatigued physically and mentally,” Lillard said. “To be a leader of a team you’ve got to be willing to lead the charge, and not just by saying it, it has to be your actions.”TIP-INS Read Next NEXT BLOCK ASIA 2.0 introduces GURUS AWARDS to recognize and reward industry influencers LATEST STORIES Brace for potentially devastating typhoon approaching PH – NDRRMC Don’t miss out on the latest news and information. center_img Warriors: Warriors coach Steve Kerr was asked before the game if he’s still feeling mentally fried. “No, I’m going to Hawaii tomorrow,” he said. … It was Golden State’s first game on Valentine’s Day since 2007. They had won five straight on the holiday. … Durant on the 50 points: “I took the same shots tonight as I always take. I just happened to get more of them up.”Trail Blazers: Lillard was presented with his All-Star jersey before the game. It will be Lillard’s third All-Star Game. … Former Blazer Bill Walton was part of the television broadcasting team, but during a few timeouts he joined the stunt team in tossing T-shirts to the crowd.SPEAKINGKerr spoke before the game about Wednesday’s school shooting in Florida.“Nothing has been done. It doesn’t seem to matter to our government that children are being shot to death day after day in schools. It doesn’t matter that people are being shot at a concert, movie theater. It’s not enough apparently to move our leadership, our government, the people who are running this country, to actually do anything. That’s demoralizing. But we can do something about it: We can vote people in who actually have the courage to protect people’s lives and not just bow down to the NRA because they financed their campaign for them. Hopefully we’ll find enough people, first of all, to vote good people in, but hopefully we can find enough people with courage to actually help our citizens remain safe and focus on the real safety issues, not building some stupid wall for billions of dollars that has nothing to do with our safety, but actually protecting us from what truly is dangerous, which is maniacs with semi-automatic weapons just slaughtering our children. It’s disgusting.”UP NEXT:Warriors: Host the Los Angeles Clippers on Feb. 22.Trail Blazers: Visit Utah on Feb. 23. View comments Slow and steady hope for near-extinct Bangladesh tortoises Trending Articles PLAY LIST 00:50Trending Articles03:12Kevin Durant out with Achilles injury; to undergo MRI on Tuesday00:59Sports venues to be ready in time for SEA Games01:29Police teams find crossbows, bows in HK university01:35Panelo suggests discounted SEA Games tickets for students02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City Typhoon Kammuri accelerates, gains strength en route to PH AFP official booed out of forum The Blazers led by as many as 20 points in the first half but Stephen Curry’s 3-pointer tied it at 99 with 7:10 left.The Warriors couldn’t get ahead and Lillard’s 3-pointer put Portland up 109-101 with 5:05 to play.Durant’s 3-pointer closed Golden State to 114-111 but McCollum got a 3 for the Blazers on the other end with 2:15 left. Durant’s reverse layup and a pair of free throws cut the margin to 117-115 before Evan Turner’s free throws padded the lead for Portland.The teams traded free throws before Durant nailed a 3-pointer — but the officials said he stepped out of bounds. After review the call was confirmed and the Warriors (44-14) couldn’t catch up.“It was obviously kind of a signature win for us this year so far,” Blazers coach Terry Stotts said. “We knew we were going to have to score points to have a chance to beat them and we made a lot of good plays. Dame was terrific from the start.”ADVERTISEMENT 2 ‘newbie’ drug pushers fall in Lucena sting Portland Trail Blazers guard Damian Lillard clenches his fist after scoring against the Golden State Warriors during the first half of an NBA basketball game in Portland, Ore., Wednesday, Feb. 14, 2018. (AP Photo/Steve Dipaola)PORTLAND, Ore. — Damian Lillard said it may have been Portland’s best win of the season.Lillard had 44 points and eight assists, and the Trail Blazers overcame Kevin Durant’s 50 points to snap a seven-game losing streak to the Golden State Warriors with a 123-117 victory on Wednesday night.ADVERTISEMENTlast_img read more

Spaniards with little to cheer for in Champions League final

first_imgLATEST STORIES MOST READ Ethel Booba twits Mocha over 2 toilets in one cubicle at SEA Games venue After dominating in the domestic competitions in recent years, Barcelona turned its focus on trying to win the Champions League again. It last won the competition in 2015, when it defeated Juventus in the final in Berlin.Barcelona cruised through a group that included finalist Tottenham, Inter Milan and PSV Eindhoven, winning four matches and drawing two to end six points ahead in first place. It also didn’t face major difficulties as it got past Lyon in the round of 16 and Manchester United in the quarterfinals, being able to make it to the semifinals after three straight eliminations in the last eight.The team’s dominance continued in the first leg of the semifinals against Liverpool, when it won 3-0 at the Camp Nou and looked set to finally return to the final. But the team collapsed in England, losing 4-0 to see its title hopes vanish.“We are still recovering from what happened in Liverpool. At least I am,” Lionel Messi said last week. “Our performance was lamentable. It was a very tough loss for us.”REAL MADRIDThe three-time defending champions never really got close to making it to the final.In a frustrating season that included two coaching changes, Real Madrid couldn’t advance past the round of 16 in the European competition, being eliminated after a demoralizing 4-1 loss to Ajax at the Santiago Bernabeu Stadium.It had won its group against Roma, Viktoria Plzen and CSKA Moscow, but its campaign included consecutive losses to CSKA — 1-0 in Russia and 3-0 at the Bernabeu.The early Champions League elimination led to the return of coach Zinedine Zidane, who was at the helm when the club won its last three European titles.ATLETICO MADRID There was at least one Spanish club in seven of the last 10 Champions League finals.This time, tough, as the Spanish capital prepares to host its first final since Inter Milan defeated Bayern Munich at the Santiago Bernabeu Stadium in 2010, Spanish clubs are already starting to plan their offseason.On Saturday, there are only two Spanish players with a chance of playing in the final — Tottenham forward Fernando Llorente and Liverpool defender Alberto Moreno.Here’s a look at some of the reasons why there won’t be any Spanish clubs in this year’s final in Madrid:BARCELONAADVERTISEMENT ‘Rebel attack’ no cause for concern-PNP, AFP Private companies step in to help SEA Games hosting The all-English matchup will be the first Champions League final without a Spanish club since 2013, when Bayern Munich defeated Borussia Dortmund in a match between German teams.Since then, Real Madrid made it to the final four times, Atletico Madrid twice and Barcelona once.FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesSPORTSSingapore latest to raise issue on SEA Games food, logistics“We were used to seeing Real Madrid in the final all these years,” said Francisco Javier Diaz de Castro, a 55-year-old Real Madrid supporter. “It’s a weird feeling to think that this time we won’t see it fighting for the Champions League trophy. When we finally get to watch the final in Madrid, the team struggles and can’t make it. I guess that’s how it goes in soccer.”Real Madrid won four titles in its recent streak, beating Atletico in 2014 and 2016, Juventus in 2017 and Liverpool in 2018. Barcelona lifted the trophy in 2015, and it had also won it in 2006, 2009 and 2011. Two-day strike in Bicol fails to cripple transport Catholic schools seek legislated pay hike, too After four straight seasons reaching at least the quarterfinals, Atletico was coming off a disappointing group-stage elimination and was hopeful of playing in the final again at its own stadium.It qualified from a group that included Borussia Dortmund, Club Brugge and Monaco, but the draw for the round of 16 set up an encounter against Juventus and old foe Cristiano Ronaldo. Things went well in the first leg, with the Spanish team winning 2-0 at home, but Ronaldo thrived in the return match, scoring a hat trick in a 3-0 win that ended Atletico’s hopes.VALENCIAValencia was the only other Spanish club in the Champions League this season, and it couldn’t get past a group that included Juventus, Manchester United and Young Boys. It finished third, ahead only of the Swiss club.Sports Related Videospowered by AdSparcRead Next DA eyes importing ‘galunggong’ anew Naomi Osaka plays Azaranka in matchup of current and former No. 1s Sports venues to be ready in time for SEA Games PLAY LIST 00:59Sports venues to be ready in time for SEA Games01:27Filipino athletes get grand send-off ahead of SEA Games00:50Trending Articles02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss Cayetano: Senate, Drilon to be blamed for SEA Games mess Pedestrians walk past Champions League banner in downtown Madrid, Spain, Wednesday, May 29, 2019. Madrid will be hosting the final again after nearly a decade, but the country’s streak of having at least one team playing for the European title ended this year after five straight seasons, giving home fans little to cheer for when Tottenham faces Liverpool at the Wanda Metropolitano Stadium on Saturday. (AP Photo/Tales Azzoni)MADRID — It will be an unusual Champions League final for Spain.Madrid will be hosting the final again after nearly a decade, but the country’s streak of having at least one team playing for the European title ended this year after five straight seasons, giving home fans little to cheer for when Liverpool faces Tottenham at the Wanda Metropolitano Stadium on Saturday.ADVERTISEMENT PDEA chief backs Robredo in revealing ‘discoveries’ on drug war Don’t miss out on the latest news and information. View commentslast_img read more

6 Simple SEO Tips For Small Business Straight From Google

first_imgGoogle’s Matt Cutts posted a great article on his blog recently with simple and practical tips for small businesses.  The video is included below. 6.    Buying advertising on Google does not influence search results.  1.  7.  SEO 2.  .  Try digg and StumbleUpon. . 3.  Don’t worry that much about the Originally published Jul 10, 2008 10:41:00 AM, updated October 20 2016 Start a blog! The following are some of the simple tips made in the video.  Great advice for small business marketers.  The points in the video are simple, but it’s interesting because it’s straight, unfiltered advice from Google.  5.  keywords meta tag Find conversations using social media Think about what people are going to type to find your site.center_img 8.  What do people search for?  4.  Advertising on Google doesn’t influence rankings. Title tags matter. If something else caught you attention in the video that I haven’t mentioned, please leave a comment.  The above are just some of the hilights   It’s what the user first sees on Google results.  Google to get traffic from Google.  Google crawls your website for free.  Just make sure it can find your website. Examples:  What made you decide to start a small business?  What were your weirdest customer experiences? You do not have to pay Use the meta description tag   Participate in the conversation.  Doesn’t have to be complex or fancy.  Things that are interesting to you are probably interesting to your users/customers. 6 Simple SEO Tips For Small Business Topics: .  It is often shown to web users when they search on Google. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

5 Steps to Building an Email Re-engagement Campaign

first_img By removing the inactive ones and focusing on the active recipients, you will maintain a highly responsive list. That will enhance your familiarity with the list and let you perform more accurate testing. You might be surprised at how much more effective A/B split testing can get. Be ready for some interesting results! .  at Topics: 4. Perform More Accurate Testing Did you know that, on average, about 70-75% of your email list is inactive? I, too, jumped in surprise when hearing that from email marketing expert Per Caroe of 3. Purge the Dead Ones Photo credit:  Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Email Marketing Campaigns We don’t want this to happen. So here is how you can go about a complete re-engagement campaign: What types of emails can you send them? Surveys, birthday e-mails and special promos are among some of the most popular campaigns. Separate the subscribes who responded to your first email and follow up with one of your best offers that they have previously neglected. Don’t be limited by what other companies have already done. Think outside the box and make sure you track the results.   After you launch the re-engagement campaign, you will see that some recipients remain inactive. If the list is actually dead, save yourself some money and remove these emails. Purging data tends to scare marketers since managers like to see big numbers. Don’t make the same mistake by treating quantity as quality.   If the majority of your subscribers are not engaged, you should seriously consider launching a series of re-engagement campaigns. Now that mail clients are using engagement metrics to determine your reputation, improving the levels of activity is crucial not only for revenue growth but also for deliverability. As Tara Natanson of Constant Contactcenter_img , “focus on the first 90 days of messaging.” Make sure your first communication with new recipients is relevant and respectful, prompting them to take instant action and remain engaged. “Turns out the smartest investment lies in making your on-boarding process as strong as possible,” wrote Jeanniey. 5. Make On-boarding Process Stronger While reengagement campaigns can be effective in some situations, they can also be pretty time-consuming and expensive. In order to limit them, you should strengthen the on-boarding process of email subscribers. As Jeanniey Mullen 1. Wake Up the Zombies  Create a filter for the people who haven’t opened your emails in 9 months and build a campaign geared towards them. Ask them if they are still interested. Prompt them to make a decision. Force them to take action. By including a provocative subject line and a personal message, you might be able to pull them in emotionally and retain their attention. There is a high probability you will get them to act. 2. Types of Re-Engagement Campaigns Lyris MarketingSherpa’s recent Email Summit noted H4NUM4N wrote Originally published Feb 2, 2011 4:00:00 PM, updated October 20 2016 , “If people on your list aren’t engaging, then the ISP will think your messages aren’t important to your subscribers and may place them in a spam or trash folder.” Have you worked on any out-of-the-box re-engagement campaigns? Share them with us in the comments below.last_img read more

LinkedIn Launches “LinkedIn Today” – Tips Marketers Need to Know

first_img Originally published Mar 10, 2011 2:40:00 PM, updated October 20 2016 LinkedIn Today You should have LinkedIn share buttons on all your content.  Recently, LinkedIn launched a new sharing button that tracks the number of shares much like the buttons from Twitter and Facebook.  (There’s one on this article, give it a quick click!)  Very soon after this new button launched, we added it as an option to the blogs of all 4,000 HubSpot customers – no software to install, it just shows up.  ( Topics: What do you think about LinkedIn today?  What other tips would you have for marketers?  Leave a comment and let’s discuss. .  Other ways include making regular status updates, and answering questions posted on LinkedIn Answers. (Check out the news article featured in the video, look familiar?)  Now that your news and blog posts can spread more virally on LinkedIn, there is even more reason to be active in this business community.  If you have more friends and build better relationships with them on LinkedIn, then it is more likely your content will get more shares and be featured on LinkedIn today.  One way to be active is to join groups and post messages there, like our Today LinkedIn launched a new news aggregation and curation service called What does the launch of LinkedIn Today mean for marketers? Inbound Marketers LinkedIn Groupcenter_img You should be publishing not advertising. .  Here is a short video from the company explaining what it is.   You should be active on LinkedIn. Many other websites automatically curate news based on what your friends have liked, shared or voted such as Reddit, Digg, Facebook and tons more.  So the story here is not the technology, but the fact that this type of service is now available on LinkedIn, making it extremely relevant for B2B marketers. LinkedIn Marketing  LinkedIn today is yet another service that gives inbound marketers an advantage.  Rather than buying ads people ignore, you want to be the content that is showing up on the homepage and being promoted by LinkedIn members.  The best way to do this is to start a blog and be your own publisher.  In fact, I’m hoping that this article gets featured on LinkedIn today because all of you share it on LinkedIn. ).  If you are not using HubSpot for marketing, you’ll have to figure out how to add the new button to your blog, maybe contact a web developer, etc.  Either way, you need to do it!  Having these buttons on your content makes it much more likely your website visitors will share the content with their networks and your company will get more attention on LinkedIn. Note to customers: There is a checkbox in blog options to turn it on or off, very easy – if you have any trouble, just call support at 888-HubSpot LinkedIn is a huge social network, has a strong following and usage among b2b companies and is the largest business / career focused community in the world.  If you sell to other businesses, or even to individual business people, you need to know what you should do to get the most out of LinkedIn Today.  Here are some of the key tips for marketers: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more