Get $10,000 for your nonprofit – and a t-shirt

first_imgToday at Network for Good, we’re relaunching Six Degrees with sponsorship from Hanes. We hope the site (which we’re putting the final touches on this morning) is easier to use – and there are some good reasons to use it. Hanes is supporting people including you) who create badges by awarding up to $10,000 to the causes of the six people most successful at connecting with friends and family to raise funds for their favorite charities. In addition, anyone who gets six people to donate to their badge will receive an official Six Degrees t-shirt from Hanes.Get your supporters to create a badge – or build your own. It’s a great way to experiment with web 2.0, widgets and friend-to-friend fundraising. In our first six months, we’ve seen $700,000 donated through the badges, which suggests there are a group of people very willing to donate in this way. I’ll be talking more about Six Degrees this morning here in New York, where I’m speaking at the Money for Mission conference.ALL THE DETAILS:Six Degrees, a site created by Kevin Bacon in partnership with Network for Good, is a way to engage your supporters in fundraising for you with their own friends and family online with charity badges, which are fundraising widgets. This approach of person-to-person fundraising is often called “viral fundraising,” and it’s a new way your most loyal donors can help you. Because Six Degrees gives you a tool to fundraise anywhere online, it’s a great approach to getting bloggers involved in your cause and for tappinginto your supporters to integrate into social networks like MySpace. Consider it a creative, easy, and low-cost supplement to the fundraising you already do via your website and email.Your charity can create a badge for your supporters – or you can ask your supporters to create their own. Here’s how it works:-You go to and click on “create a badge”-Create a badge for your charity by uploading photo and text and generating a Donate button for your organization – this takes about 5-10 minutes-We give you the code to display the badge on your website and share it with your supporters-The badge tracks in real time the number and amount of donations-You can create as many badges as you want, and you can invite your supporters to create their own badges if they’d rather design their own, instead of using yours-Any badge created at Six Degrees during our matching grants campaign is eligible for the matching grants-There’s no charge for creating badges. The only fees invovled with the program are the Network for Good transaction processing fees, which are 4.75% of transactions. We give donors the choice of covering that fee for the charity or deducting it from the donation-You can log in to your Network for Good Donation Tracking Report at any time to obtain information on the donors that have supported you through the badgeslast_img read more